The Genuine Scooter Co.
Our humble beginnings trace back to the garage of Genuine Scooter Company Founder and President Philip McCaleb.
In
his previous life, McCaleb worked in the corporate world. He spent
several years stationed in Greece and Belgium, among other overseas
locations. While in Greece in particular, McCaleb noticed that everyone
enjoyed getting around on scooters. It didn't take long for him to
recognize that scooters are not only incredibly practical, but super
fun to ride! Pretty soon, he was hooked and adopted a vintage scooter
as his daily transport. Some of his fondest memories are cruising
around the busy streets of Athens on two wheels.
Upon his
return to the states, McCaleb didn't see millions of people driving
around in cars. Instead, he saw millions of people who loved scooters
(they just didn't know it yet).
So in 1989, McCaleb started
restoring and selling vintage Vespa and Lambretta scooters out of his
garage on the north side of Chicago. Some of his early clients were
celebrities and rock stars.
Noticing an untapped market and
burgeoning subculture, McCaleb used his business knowledge to source
hard-to-find vintage scooter parts and sell them to scooter enthusiasts
through a mail order catalog. Scooterworks USA was born!
As
Scooterworks grew, so did the vintage scooter subculture in the US.
During this time, McCaleb was instrumental in the formation of the
Vespa Club of America, as well as setting standards for vintage scooter
appraisals. Thanks in large part to McCaleb's efforts; the rusted heaps
tucked in the back of barns nationwide were transformed into gleaming
collector's items.
In 2002, Scooterworks got its hands on
some excellent vintage scooter manufacturing equipment. Figuring that
the only thing better than an old vintage scooter is a NEW vintage
scooter, McCaleb and crew created the StellaŠ and Genuine Scooter
Company was born!
The first Stellas landed in dealerships in
spring of 2003 and immediately enjoyed brisk sales and a cult-like
following. Soon a new subculture was created, as witnessed by the
formation of Stella clubs across the country. Stella's online presence
was bolstered by the formation of www.stellaspeed.com, an online group dedicated solely to Stella.
In
2006, Genuine recognized the need for a modern, automatic scooter with
vintage charm. This ushered in a new era for Genuine, highlighted by
the Buddy, the Rattler, the Blur, the Black Cat, and soon the
Roughhouse.
You don't have to look hard to find Buddy scooter clubs and enthusiastic online user groups such as those found on www.modernbuddy.com.
We think this demonstrates that Genuine's modern machines feature all
the charm and fun of the old classics (minus the hard-to-find parts and
repair bills!)
The way we see it, if riding our scooters
helps you can capture the same feeling our founder had on his old
scooter in Athens, then we're doing something right.
Genuine Scooters
5400 N. Damen Ave.
Chicago, IL 60625
email: info@genuinescooters.com
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